Articles in the Lead Conversion Category

Traditional Realtors, It’s time to ramp up! | Redfin.com
Posted in Future of Real Estate, Internet Marketing, Lead Conversion on 5 June 2008

Seattle based Redfin, a service that you use in lieu of a buyers broker or agent when buying a house.
We explained their model in detail when they launched in mid 2006. A year later the company was interviewed on 60 Minutes. And all along the way there have been lawsuits and litigation threats against the [...]

Real Estate Technology: Interactive Live Chat
Posted in Lead Conversion, Marketing on 31 March 2008

Article by Scott Rudolph
Thankfully, live chat and chat support online is gaining momentum. Honestly, I prefer to speak with somebody instead of a recorded message. But the phone support offered by many companies is insufficient, hold times are too long and complex menus are frustrating. I can’t tell you how many times I’ve tried [...]